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IEEE/ICACT20230050 Slide.03        [Big Slide]	Oral Presentation
	INTRODUCTION (cont.) Fin-Techs are focusing on the metaverse: Allowing banking customers to virtually meet and communicate with bank staff, as well as transact, invest, and purchase banking products. The purpose of this study is to explore contextual marketing in banking on the metaverse path and to give conceptual knowledge about the subject of metaverse Finance.

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