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The results show that almost all participants in the A/B testing agree that product increments in the Sprint B is better than in the Sprint A. As stated by the testing¡¯s participants that compared to the increment in the Sprint A, the increment in the Sprint B has more information needed for the potential users (for Product and Pricing information¡¯s increment. For the task of buying package with only small changes in the Sprint B, only one participant opted for the Sprint A. Based on the results, the usability testing can increase acceptance rates for the user stories without changing the user stories. Thus, the benefits of the usability testing are to increase users ¡®acceptance in the sprint review.
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IEEE/ICACT20220377 Slide.13
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